Birmingham’s Arden Cross launches £3bn masterplan

Said to be one of the country’s best-connected strategic locations and home to the HS2 Interchange Station, Arden Cross in Birmingham has launched an ambitious masterplan to create a sustainable new business, leisure and residential destination and world-leading economic hub.

The 140-hectare site, to the east of the NEC campus and M42 motorway, has the potential to boost the regional economy of the Midlands by over a £1bn, create and support up to 27,000 new jobs, and deliver up to 3,000 new homes and up to 500,000m² of commercial development.

With the HS2 Interchange Station as the catalyst to create unprecedented economic growth, Arden Cross Limited has developed the masterplan in partnership with public sector stakeholders to reflect a shared vision to unlock the site’s full potential.

Arden Cross Limited Director, Ben Gray, said: “The intention for Arden Cross has always been to deliver a world-class development with the HS2 Interchange Station at its heart and by launching our masterplan, we are a step closer to delivering that ambition. The Arden Cross Limited shareholders are focused on creating a game-changing legacy that will lift the entire Midlands economy.”

Andy Street, the Mayor of the West Midlands, has welcomed the launch of the masterplan. He said: “The Arden Cross masterplan is exactly the kind of vision and ambition that will help to drive both the regional and national economy forward.”